Shawn Liaguno - Franchise Consultant

Buford, Georgia

SLiaguno@thefranchiseconsultingcompany.com

678-887-1077

When you’re exploring franchise ownership, the difference between a smart investment and a costly misstep often comes down to who’s guiding you.

Based in Georgia, Shawn Liaguno leverages over 30 years of experience as an executive, principal consultant, and senior solutions architect to guide aspiring entrepreneurs in finding the perfect franchise opportunity. Since founding XPRT1 Consultants in 2006, Shawn has delivered exceptional outcomes for over 35 organizations across sectors like government, healthcare, professional services, utilities, and education, with more than a third of new business driven by client referrals. He now applies that same expertise as a franchise consultant to help entrepreneurs identify franchises that align with their goals, strengths, and financial future.

Drawing on his expertise in business systems, strategic alignment, and operational improvement, he streamlines the franchise selection process, ensuring clients make informed decisions that minimize risk and maximize success.

From rescuing failing multimillion-dollar initiatives for top-tier consulting firms to driving multi-million-dollar savings for state agencies and Fortune 100 companies, Shawn has built a career on turning complex challenges into strategic wins. With a skill set that’s 70% functional and 30% technical, Shawn bridges strategy and execution, offering clear, actionable guidance to clients. Trusted by CEOs and industry leaders, he has led large-scale transformations, managed multimillion dollar budgets, and created patented solutions to operational challenges. His hands-on approach and ability to uncover overlooked opportunities make him a trusted partner for aspiring franchisees.

Why Work with Shawn

• You get a strategic partner - Shawn’s guidance is objective and grounded in your goals. His focus is helping you find the right franchise with the same level of strategic care he’s brought to complex, high-stakes business decisions for decades.
• You gain a clearer understanding of each opportunity - with guidance that looks beyond the marketing material to assess how the franchise truly operates, generates income, and fits your goals. You’ll benefit from Shawn’s decades of real-world consulting and executive insight — all focused on helping you make the right decision.
• You save time and stay focused - through a clear, step-by-step process shaped by Shawn’s decades of consulting and executive experience. His approach helps you cut through the complexities, avoid unnecessary distractions, and focus only on franchise opportunities that align with your goals and preferred way of operating.
• You gain peace of mind — knowing your decision is backed by expert analysis and aligned with your lifestyle, financial plan, and long-term goals. It’s not guesswork — it’s a deliberate, informed path toward ownership.

For those ready to take the leap into franchise ownership, Shawn’s personalized consulting uncovers the right fit, setting the stage for long-term success. Connect with him for a conversation that could shape your entrepreneurial future.